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A visual approach to understanding how visitors
interact with your website. Fundamentally different
website analytics that displays visitors behavior in
context with the site itself. Ideal for right-brained
thinkers and those who are tired of long tables of
numbers produced by other analytics software.
Your actual HTML pages are displayed overlaid with
data that visually shows how many people navigate any
link. The pages of your site are live: click a link
and the data for the next page is displayed.
ClickTracks goes even further by displaying the time
spent and other data, along with a map of your site
and how people navigate. Different groups of visitors
can be compared through the use of 'tagging'. Taging
is simple to use and require no database or
programming. A user population is tagged with a single
click, selecting the criteria to identify those users -
such as referring site name. Once tagged the data for
those users is broken out seperately and can be
compared to other users at a glance. ClickTracks can
focus in on the most important visitor groups and
highlight their behavior.
ClickTracks works by importing the web server log
file. It supports Apache and IIS web servers among
It's simple to setup - taking on average 10 minutes.
Complex analysis and ad-hoc reporting can be performed
through a powerful wizard based tool. It's blazing
fast - processing 1Gb of log data in 5 minutes.